Step into a realm where illusion meets reality at Abracadabra* – The Secrets of Magic, Romania's largest interactive magic exhibition, captivates audiences at ARCUB – Gabroveni Inn in Bucharest Old Town, until May 4, 2025. This enchanting event offers visitors an immersive journey through the art of illusion, featuring over 20 interactive attractions and live performances designed to mesmerize attendees of all ages.

A Magical Odyssey Through Thematic Zones

As you step through the grand entrance of Abracadabra – The Secrets of Magic, a world of illusion and wonder unfolds before you. The exhibition is a journey through four enchanting thematic zones, each promising a unique adventure that blends mystery with hands-on interaction.
Your first stop is Dare to Challenge Yourself! where courage is put to the test. Here, you can experience the thrill of lying on the Fakir’s Bed of Nails, feeling the sharp yet seemingly harmless pressure beneath you. If you dare, step into The Sword Box, where you’ll hold your breath as gleaming blades slice through the air around you. And for those with nerves of steel, the Guillotine awaits—a heart-pounding moment where you’ll question whether magic or reality is at play.
From there, you enter the realm of Optical Illusions, a place where perception is a playful trickster. Stand before The Floating Head and watch in amazement as your body vanishes, leaving only your head mysteriously suspended in the air. Try your luck at Thor’s Hammer, grasping the legendary Mjölnir, only to discover that lifting it is no easy feat—unless, of course, you possess the strength of a true magician.
Next, it’s time to put your own magical prowess to the test in Sleight of Hand: Test Your Skills! With a magician’s precision and a quick hand, you’ll attempt to catch enchanted objects in mid-air, race against time in Catch the Stick!, or master the delicate art of wand control in The Magic Wands game. Every movement counts, every second tests your reflexes—are you ready to step into the shoes of an illusionist?
Finally, in Games and Tricks: Learn the Secrets of Magic, you step behind the curtain of mystery. Here, the secrets of magic are laid bare, and with a little practice, you’ll soon be performing disappearing coin tricks and mind-bending card illusions. With each trick mastered, you inch closer to the art of deception, unlocking the very skills that have mesmerized audiences for centuries.
In this magical odyssey, you are not just a spectator – you become part of the illusion, discovering firsthand the secrets that make magic so enchanting.

Abracadabra Magic Show Bucharest
Abracadabra Magic Shows and Expo – ARCUB, Bucharest   I   photo © Gicu Boboc



Must-See Attractions for Every Magic Enthusiast

Among the most thrilling attractions, visitors can step into The Floating Ball and witness an enchanted sphere that defies gravity right before their eyes. Those seeking a test of courage can experience The Electrifying Chairs, a game of quick reflexes where only the fastest competitor wins. If you’ve ever wondered about fortune-telling, The Fortune Teller attraction offers an intriguing and mystical glimpse into the unknown.
For those who love optical illusions, the Levitating Exercises station lets visitors seemingly hover above the ground, defying logic with the help of a clever visual trick. Meanwhile, the Magician’s Portal adds a touch of teleportation, making objects (and people) disappear and reappear in the blink of an eye. Every attraction at Abracadabra – The Secrets of Magic is designed to entertain and immerse visitors into the world of illusion.

Live Performances to Enchant and Inspire
At the centre of the exhibition are the live magic shows, headlined by the renowned Romanian magician MAGITOT and his guests. With a career spanning over two decades, MAGITOT, a two-time finalist on Romania’s Got Talent, brings a unique blend of humor, energy, and mind-bending illusions to the stage. Performing from Wednesday to Sunday, These shows offer an up-close experience of magic that promises to leave audiences spellbound.

Plan Your Visit
Exhibition/ Show Dates:December 27, 2024 -- May 4, 2025
Address:ARCUB - Bucharest Cultural Centre
Gabroveni Inn - Hanul Gabroveni
Strada Gabroveni 50 - 53
Hours:Wednesday -- Friday: 10 a.m -- 5 p.m.
Last entry: 4 p.m.
Saturday -- Sunday: 10 a.m. -- 7 p.m.
Last entry: 6 p.m.
ARCUB
Ticket Office Hours
Wednesday -- Friday: 10 a.m. -- 5 p.m.
Saturday -- Sunday: 10 a.m. -- 7 p.m.
Payment: cash or credit card.
Closed Monday and Tuesday.
Tickets are also available online at Enterix
More information:Telephone: (+4) 021 307.30.30
E-mail

Whether you're a lifelong magic enthusiast or seeking a memorable outing with family and friends, Abracadabra – The Secrets of Magic offers an unforgettable adventure into the heart of illusion. Embark on this magical journey and discover the secrets that have fascinated audiences for centuries, right in the heart of Bucharest! Experience mesmerizing illusions, hands-on attractions, and live magic performances in the heart of Bucharest.

ARCUB Cultural Centre Bucharest Old Town
Bucharest Cultural Centre ‘ARCUB’ – Hanul Gabroveni, Bucharest Old Town   I   photo © Abariltur Flickr

*A Bucharest City Hall event, c/o ARCUB – Bucharest Cultural Centre, in partnership with Hadran Events.